A shade of yellow, Gold is the color of riches and extravagance. The color gold shares many of the attributes of yellow. It is a warm color that can be both bright and cheerful as well as somber and traditional. Because gold is a precious metal, the color gold is associated with wealth and prosperity. While all that glitters is not gold the color gold still suggests grandeur. Add a small amount of metallic gold to a project for a special, rich touch. Bright gold catches the eye while darker subdued shades of gold lend richness and warmth. Add a golden glow to an earthy palette of orange ,green or brown.  Double the riches of a burgundy or purple palette with glittery gold.